Schauna Chauhan, CEO, Parle Agro, has overseen the company's foray into new areas such as confectionery
FRESH out of business management college in Switzerland, Schauna Chauhan was 22 when she inherited the Rs 600- crore beverages brand Parle Agro.
In the soft drinks sector, Coca-Cola was the clear leader with Pepsi close behind, but several Indian companies such as Parle Agro, Parle Bisleri Ltd and Dabur India Ltd proffered some healthy competition.
The major producers in this segment are Pepsi, Coca-Cola, Dabur, Godrej, Hindustan Unilever, Parle Agro.
While revenue of 100% juices and nectars combined has inclined from INR ~ billion in FY'2010 to INR ~ billion during FY'2014 displaying a CAGR of ~ % Dabur, PepsiCo, Coco- Cola, Parle Agro
are some the major players in the packaged fruit based beverages market.
Barr, Guangdong Jiaduobao Drink & Food, Hangzhou Wahaha, Kirin Beverage, Parle Agro
, Ting Hsin, and Uni-President Enterprises.
Bisleri International, Dabur India, Parle Agro
, Godrej Foods, Bengal Beverage, energy drink maker Red Bull and Amul are among 52 firms that have agreed to join the association.
Local Indian companies such as Bisleri and Parle Agro
are also strong players in the Indian market operating alongside the multinationals and all are looking to capitalise on a future Indian boom.
Coca-Cola India Pvt Ltd - PepsiCo India Holdings Pvt Ltd - Parle Bisleri Ltd - Parle Agro
Pvt Ltd - Pioma Industries Ltd - Danone, Groupe - Dabur Foods Ltd - Tropicana Beverages Co - Hindustan Lever Ltd - Hamdard (Wakf) Laboratories - Kraft Jacobs Suchard India Pvt Ltd