prime time

(redirected from Prime-time television)
Also found in: Thesaurus, Encyclopedia.

prime time

n.
The time between 8 and 11 pm or between 7 and 10 pm, depending on the time zone, in the United States and Canada, especially with respect to programming on television and cable networks. On Sunday, prime time begins an hour earlier.

prime′time′ (prīm′tīm′) adj.

prime time

n
(Broadcasting) the peak viewing time on television, for which advertising rates are the highest
adj
(Broadcasting) occurring during or designed for prime time: a primetime drama.

prime′ time′


n.
the hours, generally between 7 and 11 p.m., considered to have the largest television audience of the day.
[1955–60]
ThesaurusAntonymsRelated WordsSynonymsLegend:
Noun1.prime time - the hours between 7 and 11 p.m. when the largest tv audience is available
clock time, time - a reading of a point in time as given by a clock; "do you know what time it is?"; "the time is 10 o'clock"
Translations
hlavní vysílací časreklama v hlavním vysílacím čase
bedste sendetid
fõmûsoridõ
najsledovanejší vysielací čas
reyting saatireyting saatinde olan

prime time

n (Radio, TV) → fascia di massimo ascolto, prime time m

prime1

(praim) adjective
1. first or most important. the prime minister; a matter of prime importance.
2. best. in prime condition.
noun
the best part (of a person's etc life, usually early middle age). He is in his prime; the prime of life.
ˈprimary adjective
1. first or most important. his primary concern.
2. of the first level or stage. a primary school.
ˈprimarily (praiˈmerəli) adverb
chiefly; in the first place. I wrote the play primarily as a protest, and only secondarily as entertainment.
primary colours
(of pigments, but not of light) those colours from which all others can be made, ie red, blue and yellow.
prime minister
the chief minister of a government.
prime number
a number that can only be divided without a remainder by itself and 1, eg 3, 5, 7, 31.
ˈprime time noun
the evening hours, the time when most viewers are watching television. The programme will be broadcast during prime time.
adjective
prime-time advertising.
References in periodicals archive ?
But that BBC programme When Corden Met Barlow was an hour-long advert on a publicly-funded prime-time television channel.
One thing is clear, though: People who eat more at night tend to snack their way through prime-time television, and they also tend to be breakfast skippers aACAo two patterns that can make it hard to lose weight.
The agreement comes three days before the start of the fall prime-time television season.
As for speaking roles, only 28% of characters in family films, 31% of characters in children's shows and 39% on prime-time television were female.
The star honours her contribution to entertainment as a talk show host, comedian, prime-time television star and the voice of Dory from "Finding Nemo.
Twelve months ago RTE's broadcast ran from 2pm to 4pm on Sunday and Robert Hall, who presented Saturday's show alongside Ted Walsh, believes the switch to prime-time television was the main reason for the sharp increase.
She considers the sources of this American political savvy, assessing the quality of political information found in television news and prime-time television serial dramas and exploring how Americans incorporate that information into their political literacy.
The Prime-time Emmy Awards presented by the Academy of Television Arts & Sciences are known around the world for the iconic Emmy statuette, recognizing excellence in American prime-time television programming.
This is to some extent dealt with by showing most of it after the 9pm watershed, yet blatant displays of this disgusting material are still allowed on prime-time television.
Dallas originally ran as a prime-time television soap opera for 13 seasons from 1978 to 1991.
RARE shellfish found only in one Northumberland river will be one of the stars of a new prime-time television programme.