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A model employed to promote a commercial product or service, as through advertisements or public appearances.
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The pair join a list of CoverGirl spokesmodels that over the years has included such names as Christie Brinkley, Cheryl Tiegs and Rachel Hunter.
NEW YORK--The most recent selection by leading beauty suppliers and retailers of celebrity spokesmodels to represent their brands indicates the power that women of color now wield with all American women when it comes to selling cosmetics and hair care products.
Is it wrong to hope that spokesmodels spread beyond the, erm, cosmetic world of cosmetics?
The 33-year-old beauty, who joined rocker Gwen Stefani as the latest spokesmodels for the cosmetics giant, said that it is important for her to represent a brand that reflects her personality.
All of them feature in the new campaign except Aishwarya, who was roped in by the company in 2005 as one of its global spokesmodels.
They're two of music's most outspoken ladies, and now Lady Gaga and her '80s incarnation Cyndi Lauper are putting those impressive vocal ranges to good use as the spokesmodels for M.
Previous spokesmodels for the company include 'Fantastic Four' star Jessica Alba, Oscar-winner Halle Berry,Aa supermodel Jerry Hall, as well as actresses Kate Bosworth and Lucy Liu.
It certainly brands you, for sure," said Joanna Hackney, Regional Manager at San Miguel Management LP, which has used video spokesmodels in the past.
The spokesmodels hired by DUB lure thousands of auto-show visitors to the display of ``pimped out'' sports cars, sedans and SUVs, not to mention the TV monitors screening trailers of the ``Miami Vice'' DVD that goes on sale today.
It's fine for us to moan and groan about the shaved-smooth muscled stereotype (see page 80 for more on the politics of body hair, and page 72 for some beyond-the-stereotypical images), but it's also vital to grab our share of sexed-up or smooching spokesmodels.
If it were, he pointed out, vendors would not have to have comely blonde spokesmodels hawking Advent 900 megahertz wireless headphones.
One of the club's members, Sarah Rossiter, stated the group's goals: "To have the reigns of power handed over to us, and to be viewed as generational spokesmodels.