social media

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social media

pl.n. (used with a sing. or pl. verb)
The websites and applications considered as collectively constituting a medium by which people share messages, photographs, and other information, especially in online communities or forums based on shared interests or backgrounds.

social media

pl n
(Communications & Information) agencies, such as websites and applications, that facilitate social networking
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User-generated content has already been embraced by social and mobile marketers as a go-to means for producing creative that's fast and free.
Last spring, NDSS realized its Web platform was not current enough to accommodate its growing base of user-generated content and social outreach.
It considers everything from choosing the right mobile platform to making money with an app and managing content and covers all the basics, from consumer applications to user-generated content. From submitting an application to the Apple store to getting permission to access location services using Android, this is an outstanding developer's guide recommended for any serious computer holding.
Participate; designing with user-generated content.
Bazaarvoice, a social media marketing group, reports that Millennials value the opinions of friends and family less than previous generations when buying, rather preferring to consult user-generated content. More than 80 percent of Millennials say user-generated content has "a lot" or "some" influence on their purchasing, compared to 70 percent of baby boomers.
And here is what user-generated content does for you:
The company says traditional keyword spotting solutions fail to truly understand the rich meaning and conceptual patterns within user-generated content. The challenge of understanding that type of information is more pronounced, because the language is more conversational, rife with familiar expressions, slang and varying emotional undertones (e.g., sarcasm, excitement, disappointment), and stated so briefly that context is difficult to discern.
The other way to increase the amount of content available is to reach for user-generated content (UGC).
"In higher-profile public settings," Gingras points out, "enterprises incorporating user-generated content have to pay more serious attention to security, scalability, usability, and access control considerations--where best-of-breed Community suppliers have a much better track record."
Viddler (www.viddler.com) is another site focusing on user-generated content, which Burch says "is a site to watch.
A new user-generated content (UGC) solution for mobile devices has been unveiled by Thin Multimedia Inc (TMI), a developer of multimedia software solutions.
But it will also offer ProSiebenSat 1 content while allowing the broadcaster to tap MyVideo technology and harvest some of the user-generated content for its own Web sites.