advertorial


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ad·ver·to·ri·al

 (ăd′vər-tôr′ē-əl)
n.
An advertisement promoting the interests or opinions of a corporate sponsor, often presented in such a way as to resemble an editorial.

advertorial

(ˌædvɜːˈtɔːrɪəl)
n
(Marketing) advertising material presented under the guise of editorial material
[C20: from advert2 + (edit)orial]

ad•ver•to•ri•al

(ˌæd vərˈtɔr i əl, -ˈtoʊr-)

n.
a newspaper or magazine advertisement that promotes the sponsor's product while appearing to be an editorial or provide information of general interest.
[1960–65; b. advertisement and editorial]
ThesaurusAntonymsRelated WordsSynonymsLegend:
Noun1.advertorial - an advertisement that is written and presented in the style of an editorial or journalistic reportadvertorial - an advertisement that is written and presented in the style of an editorial or journalistic report
ad, advert, advertisement, advertising, advertizement, advertizing - a public promotion of some product or service
Translations
publirédactionnelpublicité rédactionnelle

advertorial

[ˌædvəˈtɔːrɪəl] N (Press) → publirreportaje m

advertorial

[ˌædvɜːrˈtɔːrɪəl] npublireportage m

advertorial

nAnzeige f (in Form eines Artikels), → Advertorial nt
References in periodicals archive ?
So please be careful and do not sign up to this as they will take your money." Gladiator star RUSSELL CROWE was asked by a fan: "I've just seen an advertorial for keto quoting you.
The name of the source, be it an advertorial or a website, will be featured on top of Search cards, complete with a logo.
After watching series of the advertorial heralding the network's 4G, with intellectual depreciation coming in for the Yoruba woman in script after script, one can conclude the characterisation is the perception of Airtel top dogs, of the Yoruba woman: the classical Mama Risika eleko, the neighbourhood nuisance.
has an established advertorial relationship with NBC and the Tour de France, which the company continued in 2018.
An advertorial bought by the state-run China Daily in an American newspaper was "normal cooperation" between US and foreign media, Geng stressed, noting that "to describe this as the Chinese government's attempt to intervene in the US elections is purely far fetched and false".
In a paid advertorial in the daily Phileleftheros on Wednesday, the company said it has collected E120 million ($147 million) representing its share from the sale of Queen Alia airport in Jordan, and was now in a position to fund its subsidiary in Saudi Arabia, which was having problems paying its staff, reported Cyprus Mail.
In a paid advertorial in daily Phileleftheros on Wednesday, the company said it has collected e1/4120m, representing its share from the sale of Queen Alia airport in Jordan, and was now in position to fund its subsidiary in Saudi Arabia, which was having problems paying its staff.
But according to him, nobody has made a genuine offer so far more than six hours after he shared his personal advertorial.
'A marketer can make use of such micro-moments to run short advertorial content that can be consumed through smartphones.'
The Office of the Ombudsman has dismissed Philippine Normal University (PNU) president Ester Ogena and three other officials for grave misconduct over a $25,000 (around P1.25 million) advertorial contract with an international magazine in 2011.
Much research on various forms of Influencers on social media has focused on self-curation (Abidin, 2014a; Marwick, 2015; Wissinger, 2015), follower-engagement (Abidin, 2015), authenticity (Hopkins and Thomas, 2011) and advertorial disclosure (Ots and Abidin, 2015), as well as ordinary users as 'promotional apparatus' for brands (Carah and Shaul, 2016) and as participants in electronic word of mouth (Erkan, 2015).