augmented reality


Also found in: Thesaurus, Medical, Financial, Acronyms, Encyclopedia, Wikipedia.

augmented reality

n
(Computer Science) an artificial environment created through the combination of real-world and computer-generated data
[C20: based on virtual reality]
Collins English Dictionary – Complete and Unabridged, 12th Edition 2014 © HarperCollins Publishers 1991, 1994, 1998, 2000, 2003, 2006, 2007, 2009, 2011, 2014
References in periodicals archive ?
Mastercard has unveiled an augmented reality shopping experiencethat for the first time incorporates Masterpass and Identity Check Mobile with iris authentication for safe and seamless payments, the company said.
That's about as simple as they make it in the plans we're looking at - a new way to look at the world through augmented reality. This is not the first glasses or "glass" that we've seen from Samsung, but it is the first that makes augmented reality and holograms a part of its main objective.
But virtual and augmented reality are like any other potentially disruptive technology, in that there may be some initial hurdles and investments, such as allocating R&D resources and funds, and in the case of remote access uses, breaking through end user network connectivity and security.
"The emoji augmented reality game is a new engaging concept tailor-made for visitors to Majid Al Futtaim malls in Dubai that offers a fun-filled immersive experience," said Fuad Mansoor Sharaf, Managing Director for Majid Al Futtaim Properties, Shopping Malls (UAE, Bahrain & Oman).
Speaking at F8, the company's annual conference for software developers, Zuckerberg said Facebook was an obvious hub for businesses to reach people and experiment with augmented reality, although he did not suggest the company was planning to make similar games itself.
Apple CEO Tim Cook has commented about the company's efforts to explore augmented reality. Cook recently commented that AR can be as big as original iPhone itself.
As the leading developer of Augmented Reality solutions for business & consumer markets, the MERIDIAN team has experience developing strategies that shape how youll connect with your customers using Augmented Reality, eCommerce, Native Advertising and Business Analytics.
Use the activity guide with the goggles to discover amazing dinosaur facts as you also see augmented reality dino images come to life.
Fyusion, a leading developer of new computer vision and machine learning technologies, has unveiled a mobile phone platform that allows users to create augmented reality content, the company said.
Using the GPS and camera of a player's phone, the game allows people to look through their screen at the real world and see the augmented reality of a Pokemon sitting on the street corner next to your own mailbox or find a virtual store (in the real world) at a local monument.
The workshop is a step taken by KOM to educate and help understand the basics of Augmented Reality technology.
Full browser ?