Also found in: Wikipedia.


The highly supportive attitudes and activities of boosters.


(Marketing) the practice of actively promoting a city, region, etc, and its local businesses


(ˈbu stəˌrɪz əm)

the action or policy of enthusiastically promoting something, as a city, product, or service.
References in periodicals archive ?
When community journalists are part of a community, community boosterism often is the norm.
It takes backbone and a firm commitment to professional standards for any publisher to resist the slide into boosterism.
Her volunteerism and community boosterism have drawn awards and accolades over the years.
Confusing at times, and there was far less boosterism than I expected.
In America," by the Charlie Daniels Band: Daniels, of "The Devil Went Down to Georgia" fame, unleashes a furious bit of boosterism here that's surprisingly inclusive - "'cause we'll all stick together/and you can take that to the bank/ask the cowboys and the hippies/and the rebels and the yanks" - and has amongst the most searing fiddle parts in a career that practically single-handedly legitimized the fiddle in popular music.
The work on the role of newspapers and the discourse of Boosterism in the pioneer period of the West is very well done.
Lovins continued his unquestioning boosterism in 2006, when during testimony before the US Senate, he claimed that "advanced biofuels (chiefly cellulosic ethanol)" could be produced for an average cost of just $18 per barrel.
The boosterism project was seen by staffers as an unintended admission by Mowbray that he does not have a grasp of the news, the issues or what an independent newspaper is supposed to do.
Most of the changes were the result of natural maturation and local boosterism.
pro-industry boosterism that creates an overall climate attractive to advertisers.
Since its launch in October, CMP's Internet Evolution site has quickly become known for providing an antidote to the boosterism and hype that has always gone hand-in-hand with the Internet (often with disastrous results).
Moreover, there is little surprising in the way that Atlanta responded to the carnage; in a city that has become famous for its commercial-mindedness and civic boosterism, local leaders quickly understood that angry white mobs, a terrorized black working class, and blood in the streets made both for bad business and bad publicity.