clickbait


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Related to clickbait: BuzzFeed

click·bait

 (klĭk′bāt′)
n.
Provocative or sensationalistic headline text that entices people to click on a link to an article, used as a publishing tactic to increase webpage views and associated ad revenue.

[click + bait.]
References in periodicals archive ?
I wasn't using clickbait strategies because I didn't know what those were.
So far, the UK's recent social media fulminations appear to have done little more than boost both web traffic to clickbait media and the profile of a few liberal commentators.
Though some are turned off by the blatant ploy for Web traffic, clickbait appears to be a successful model for sites like BuzzFeed, whose mocking headlines rake in more than 10 million unique monthly visitors every day.
New technology related entries include acquihire, clickbait, Deep Web, dox, fast follower, geocache, in silico, octocopter, responsive, smartwatch and tech-savvy.