cosmeticize

(redirected from cosmeticizing)

cos·met·i·cize

 (kŏz-mĕt′ĭ-sīz′)
tr.v. cos·met·i·cized, cos·met·i·ciz·ing, cos·met·i·ciz·es
To make superficially attractive or acceptable: "cosmeticized packages of song and dance for easy audience consumption" (Saturday Review).
American Heritage® Dictionary of the English Language, Fifth Edition. Copyright © 2016 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

cosmeticize

(kɒzˈmɛtɪˌsaɪz) or

cosmeticise

vb (tr)
to give (someone or something) a cosmetic treatment
Collins English Dictionary – Complete and Unabridged, 12th Edition 2014 © HarperCollins Publishers 1991, 1994, 1998, 2000, 2003, 2006, 2007, 2009, 2011, 2014

cos•met•i•cize

(kɒzˈmɛt əˌsaɪz)

v.t. -cized, -ciz•ing.
to improve superficially; cause to seem better or more attractive.
[1815–25]
Random House Kernerman Webster's College Dictionary, © 2010 K Dictionaries Ltd. Copyright 2005, 1997, 1991 by Random House, Inc. All rights reserved.
References in periodicals archive ?
261, 295 (2006); see also Arthurs, supra note 8, at 30 (arguing that corporate self-regulation in the form of codes of conduct "facilitate or normalize the shift of power from unions and workers to employers" by "masking or cosmeticizing the decline of state labor law"); Kolben, supra note 5, at 228-29 ("Critics [of PLR] are concerned that private regulation threatens and possibly undermines public regulation.").
This may serve as a counterbalance to how our culture handles death - by denial and avoidance and cosmeticizing.
America is also a culture hell-bent on denying the fact of Death--by ignoring, cosmeticizing, or euphemizing it--and, like it or not, death is intimately involved with sex: Eros and Thanatos, the perennial couple.