deglamorize

de·glam·or·ize

 (dē-glăm′ə-rīz′)
tr.v. de·glam·or·ized, de·glam·or·iz·ing, de·glam·or·iz·es
To make less glamorous: "pressing the entertainment industry to deglamorize the treatment of drugs in films" (Larry Martz).

deglamorize

(diːˈɡlæməˌraɪz) or

deglamorise

vb (tr)
to make (a person or thing) less glamorous

de•glam•or•ize

or de•glam•our•ize

(diˈglæm əˌraɪz)

v.t. -ized, -iz•ing.
to reduce the appeal or status of.
[1935–40]
Mentioned in ?
References in periodicals archive ?
There have been compelling proposals to change the culture, limit alcohol availability, deglamorize its usage and promote healthier life choices (Ames & Cunradi, 2004).
This class is intended to demystify and deglamorize soul growth through a simple, step-by-step process that will unveil the hidden knowledge contained within your soul.
Support mass media campaigns against violence and efforts to encourage the media and entertainment industries to adopt practices that deglamorize violence.
Plantinga provides readers an inside perspective on the life and work of a "regular cop on the beat." The author purposefully works to deglamorize police, giving readers a direct look at the physical, psychological, and emotional toll of the job.
First the gory details serve to deglamorize and demystify the thug lifestyle.
Awareness has to be raised in both the East and the West to deglamorize unsurvivable consumerism."
Right Spirit, launched in 1996, is designed to deglamorize alcohol beverage consumption and eliminate alcohol abuse.
This is not to say that long takes in Children of Men do not feel just as real, or that they don't deglamorize the violence--they accomplish both.
In addition, they should involve tactics and messages to deglamorize smoking, suggesting, for example, that nonsmoking is more fashionable and mature.
PREVENT is one element of the Navy's Right Spirit campaign, designed to deglamorize the use of alcohol.] The mandatory buddy plan wasn't required for home-port liberty.
who wished to deglamorize movie violence in order to show how ugly and awful real violence was" (2000: 13).