drum up

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n. pl. drums
a. A percussion instrument consisting of a hollow cylinder or hemisphere with a membrane stretched tightly over one or both ends, played by beating with the hands or sticks.
b. A sound produced by this instrument.
2. Something resembling a drum in shape or structure, especially a barrellike metal container or a metal cylinder wound with cable, wire, or heavy rope.
3. Architecture
a. A circular or polygonal wall supporting a dome or cupola. Also called tambour.
b. Any of the cylindrical stone blocks that are stacked to form the shaft of a column.
4. Any of various marine and freshwater fishes of the family Sciaenidae that make a drumming sound by vibrating certain muscles attached to the swim bladder.
5. Anatomy The eardrum.
v. drummed, drum·ming, drums
v. intr.
1. To play a drum or drums.
2. To thump or tap rhythmically or continually: nervously drummed on the table.
3. To produce a booming, reverberating sound by beating the wings, as certain birds do.
v. tr.
1. To perform (a piece or tune) on or as if on a drum.
2. To summon by or as if by beating a drum.
3. To make known to or force upon (a person) by constant repetition: drummed the answers into my head.
4. To expel or dismiss in disgrace. Often used with out: was drummed out of the army.
Phrasal Verb:
drum up
1. To bring about by continuous, persistent effort: drum up new business.
2. To devise; invent: drummed up an alibi.

[Middle English drom, probably alteration of Middle Dutch tromme, ultimately of imitative origin; see trumpet.]
American Heritage® Dictionary of the English Language, Fifth Edition. Copyright © 2016 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

drum up

(tr, adverb) to evoke or obtain (support, business, etc) by solicitation or canvassing
Collins English Dictionary – Complete and Unabridged, 12th Edition 2014 © HarperCollins Publishers 1991, 1994, 1998, 2000, 2003, 2006, 2007, 2009, 2011, 2014
ThesaurusAntonymsRelated WordsSynonymsLegend:
Verb1.drum up - gatherdrum up - gather; "drum up support"    
collect, pull in - get or bring together; "accumulate evidence"
Based on WordNet 3.0, Farlex clipart collection. © 2003-2012 Princeton University, Farlex Inc.

w>drum up

vt sep enthusiasm, interestwecken; support, customersauftreiben; to drum up businessAufträge an Land ziehen (inf)
Collins German Dictionary – Complete and Unabridged 7th Edition 2005. © William Collins Sons & Co. Ltd. 1980 © HarperCollins Publishers 1991, 1997, 1999, 2004, 2005, 2007
References in periodicals archive ?
Thursday ABS-CBN released excerpts from Tacujan's column to drum up interest in title series as broadcast partner of the league.
While the idea of the fight may seem ridiculous and an easy way to drum up publicity, (http://www.tmz.com/2017/01/10/chris-brown-soulja-boy-dubai-boxing/) TMZ reported Tuesday that Brown and Soulja Boy "genuinely dislike each other and each wants to beat the crap out of the other."
The couple, dubbed Speidi, even confessed their break-ups were staged to drum up publicity.