first run

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first run

n.
The initial period in which a newly released movie is shown in theaters.

first′-run′ adj.
American Heritage® Dictionary of the English Language, Fifth Edition. Copyright © 2016 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

first′ run′


n.
the initial exhibition period for a film.
[1910–15]
first′-run′, adj.
Random House Kernerman Webster's College Dictionary, © 2010 K Dictionaries Ltd. Copyright 2005, 1997, 1991 by Random House, Inc. All rights reserved.
References in periodicals archive ?
The data underscores the importance of first-run content, with Netflix first-run exclusives a majority of every category but film, he adds.
Mikaela Shiffrin overturned a first-run deficit to win gold in the delayed women's giant slalom.
Modern Times Group AB (MTG) (STO:MTGA), an international entertainment group, announced today the extension of its licensing agreements with Disney Nordic for first-run and library movie rights for pay-TV in Sweden, Norway, Denmark and Finland.
The deal includes the entire CSI Franchise including the latest never before seen CSI: New York and CSI: Miami seasons, which will be exclusive and first-run on Free-to-air television in the Mena region.
Warner Brothers, Universal Pictures, Sony Pictures, Paramount Pictures, Twentieth Century Fox, and MGM all offer first-run films and older titles for $10 to $30 on www.movielink.com.
The 33-year-old blew a promising first-run position of third to trail in fifth behind experienced Canadian pair of Duff Gibson and Jeff Pain on Friday night.
Rubidoux Drive In Theatre On the marquee: First-run double features on three screens.
The study, which was published with the support of the Centre National de la Cinematographie (CNC), the Direction du Developpement de Medias (DDM) and the European Audiovisual Observatory, evaluates production costs based on standard cost models and provides data that compares the main economic characteristics of national first-run TV fiction in the five largest countries in Europe.
To get access to first-run features, Drabinsky prepared a very detailed, brilliant legal brief and managed to receive a hearing before the Restrictive Trade Practices Commission in Ottawa.
Other key tech-service activities by GP representatives include first-run molding trials and plant productivity audits that look for ways to streamline molding cycles and improve inventory control.
The agreement covers local first-run feature titles and library feature films.
In the 1980s, syndicators competed in a diverse marketplace, but the consolidation of station ownership over the past few years has strengthened the bargaining positions of mega-groups like Sinclair Broadcast Group, when negotiating for first-run shows.