five Ws


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five W's


n.pl.
Journalism. who, what, where, when, and why: the essential information in a lead paragraph of a news story (how is sometimes called the sixth W).
Random House Kernerman Webster's College Dictionary, © 2010 K Dictionaries Ltd. Copyright 2005, 1997, 1991 by Random House, Inc. All rights reserved.
References in periodicals archive ?
Barriers can be alleviated if we know our audience and plan for the details of the delivery, Remember the five Ws from grade school: who, what, when, where and why.
Equipped with the latest technology, each of the rooms asks participants one of the five Ws - Who, What, When, Where, and Why - eventually helping them compose the lead of their articles on their participation in the event.
Leaders who invest in the five Ws to become data-centric and put the modern customer at the center of the customer experience are on their way to extreme personalization.
Nobody had died in my family, but my fascination towards death deals with questions of who, where, when, what and why - the five Ws, as we call it.
I am not a journalist and I have never studied journalism (one of my regrets) but I will try to apply the universal rule of "the five Ws and one H" to see a bit more clearly.
We also have the five Ws (who, what, where, when, why) and one H (how).
My high school journalism teacher taught me about five Ws and an H--who, what, when, where, why and how.
Whether you're starting up a new training program or re-analyzing what you have already and how to improve it, ask yourself the five Ws: Who, What, Where, When and Why?
The windows show a variety of alcoholic beverages and tobacco products being advertised, including 'Sparkling Burton Mild and Bitter Ales, Trumans Eagle Bottled Beers and Stout, John Jameson's Pure Pot Still Whiskey, Five Ws Whisky, Marsden Cigars and Capstan Tobacco and Cigarettes'.
Using the five Ws and H method, the features and benefits of professional certification are used to assist decision making in pursuing professional development.
The paper also resurrects pounds 419 million plans for the "Five Ws" line that would create a circular route serving Wolverhampton, Wednesfield, Willenhall and Walsall before connecting with the existing line at Wednesbury.
The transport plan also resurrects pounds 419 million plans for the "Five Ws" line that would create a circular route serving Wolverhampton, Wednesfield, Willenhall and Walsall before connecting with the existing line at Wednesbury.