To better understand the extent of artificial food colors
in food, researchers from the University of North Carolina, Asheville, collected the food color
information on 810 products they found in a grocery store.
Local players in the natural food color
market are more focused on particular region with better distribution channel for that region which makes a tough competition for the global players in the market.
RED FOOD COLOR
(You don't NEED this, but it adds a nice color
The food color
market has changed rapidly by increasing the demand for consumption of processed foods and instant foods.
Group I (control) were fed normal diet (without any added food color
and/or turmeric powder), Group II fed diet containing 1ml of food color
per kg diet, Group III fed diet containing 10 ml of food color
per kg diet, Group IV fed diet containing 1g turmeric powder per kg diet, Group V fed diet containing 10g turmeric powder per kg diet, Group VI fed diet containing 1ml food color
and 1g turmeric powder per kg diet, Group VII fed diet containing 10ml food color
and 1g turmeric powder per kg diet, Group VIII fed 1 ml food color
and 10g turmeric powder per kg diet, and Group IX were fed diet containing 10 ml food color
and 10g turmeric powder per kg diet.
They discuss food color
and appearance, colorimetry and color scales, color change as a quality index of food, color as an index of food composition and properties, and color in packaging, sensory evaluation, and preferences.
At the same time, the food color
debate offers a lesson to environmental health researchers; namely, too narrow a focus on a single outcome or criterion can be misleading.
The FDA has published a booklet (cosponsored with an industry trade association) stating that "well-controlled studies conducted since then have produced no evidence that food color
additives cause hyperactivity or learning disabilities in children," even though the FDA itself sponsored one study demonstrating that some children are affected by food dyes.
Color additives are used in foods for many reasons, including to offset color loss due to storage or processing of foods and to correct natural variations in food color
We have adopted bottom up approach to derive market size of the global food color
market and further validated numbers with the key market participants and C-level executives.
Teresita Palomares, the supervising science research specialist and ITDI Food Processing Division officer-in-charge Teresita Palomares, said the standard process to develop the tiesa into natural food color
as an alternative to the synthetic food coloring tartrazine or FD&C Yellow 5 was based on the fruit's characteristics.
Tint half a batch of cream cheese frosting with black food color
and use it to draw the vampire's widow's peak and mouth.