Huxley depicts human life seven centuries hence, living under the gentle hand of humanitarianism rendered fully competent by genetic manipulation, psychoactive drugs, hypnopaedia
, and high-tech amusements.
Eupaedia means emotional-engineering (hypnopaedia
) and (subliminal) conditioning.
Social stability in this environment of organized exploitation is maintained through a process of ideological indoctrination, "hypnopaedia
," (Huxley, Brave New World, 42)--highly reminiscent of Althusser's critique of the educational system as the dominant institution in the maintenance and reproduction of capitalist ideology in (what he refers to as "the socio-technical division of labour.") Louis Althusser, "Ideology and Ideological State Apparatuses." marxists.org, 21, 5.
We analyze how technological inventions, such as bioengineering, conditioning, hypnopaedia
, the feelies and soma, enslave humans and turn them into docile bodies in Brave New World.
It was a notion that Orwell may have gotten from Huxley's Brave New World, in which a dystopian society is based on the "sleep-teaching, or hypnopaedia
" of very young children (18).