Priced at $29, the Mayfair Martini is composed of JensenOs Bermondsey Gin with Cabernet Franc Ice-wine
and given a dry/herbal edge with a single sage leaf, served shaken (not stirred).
With a population of approximately 15,000, this picturesque town attracts thousands of tourists each year, who visit the many historic sites, golf courses, preserved parks, beautiful farmland, world-class ice-wine
producing wineries and cultural festivals—including the annual Shaw Festival, a series of theatrical productions featuring the works of George Bernard Shaw.
Leon Adams in the second edition of The Wines of America (page 78) gives credit to Mowbray for making America's first ice wine, and adds that Mowbray tried to get label approval but, "The government bureau which approves wine labels could not yet decide on what such an American wine could be labeled." Mowbray got tried of waiting and used his regular Riesling label and placed directly above it a label with his own words "1974 Ice-Wine
." The total production was 100 bottles and the bottles were numbered on the back label.
He adds that he's willing to order in pretty much anything a customer will ask for (as an example, he points to an ice-wine
jelly) on the premise that if someone goes to the trouble of requesting a product, "it will most likely sell."
Even on a Tuesday, dinner is busy, with signature ice-wine
martinis delivered to table after table.
The much-prized access to Europe for ice-wine
was won as part of a wider deal on standards and labels.