infomercial


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in·fo·mer·cial

 (ĭn′fə-mûr′shəl)
n.
A relatively long commercial in the format of a television program.

infomercial

(ˌɪnfəˈmɜːʃəl)
n
(Marketing) a short film, usually for television, which advertises a product or service in an informative way
[C20: from info + (com)mercial]

in•fo•mer•cial

(ˌɪn foʊˈmɜr ʃəl)

n.
a program-length television commercial that is cast in a standard format so as to disguise the fact that it is an advertisement.
ThesaurusAntonymsRelated WordsSynonymsLegend:
Noun1.infomercial - a television commercial presented in the form of a short documentary
commercial, commercial message - a commercially sponsored ad on radio or television
Translations

infomercial

[ˈɪnfəʊmɜːʃl] Npublirreportaje m

infomercial

[ˌɪnfəʊˈmɜːrʃəl]
(US) n (for product)publi-information f; (for political candidate) émission où un candidat présente son programme électoral

infomercial

n als Informationssendung getarntes Werbevideo, → Infomercial nt
References in periodicals archive ?
Due to the equivocal results of the direct advertising studies, we hypothesize that the infomercial shopper may or may not differ demographically from the nonshopper.
In about 1987, we were one of the first companies to turn to infomercials; we've since become one of the most consistent marketers in the infomercial arena," says Health Innovations president Al Behar.
Global Media Marketing, a leading supplier of infomercials and other direct response programs, recently implemented a national infomercial program for KB Home.
NEW YORK -- Housewares infomercials are in the news, with a new program being developed by Cesari Response Television (CRTV) for Salton/Maxim's Juiceman juice extractor, and the Jordan Whitney 1996 Annual Greenbook Review naming DeLonghi's Caffe Siena program Best Housewares Infomercial of 1996.
Perot turned to more traditional campaign techniques after he was unable to purchase as many infomercial slots as he wanted, and because he was excluded from the 1996 presidential debates.
Breathless Video Productions, LLC is pleased to announce its concentration in the infomercial industry.
Tony Little, the hyperactive guy with the ponytail, the rock-hard stomach and an avalanche for a voice, recalled the first infomercial he ever unleashed.
Sears has expanded its infomercial oeuvre with a 30-minute spot, featuring its Kenmore HEPA Air Supreme Air Filter.
Global Media Marketing "Debt Settlement" Infomercial Provides Effective Lead Generation Vehicle for Debt Settlement Companies
SALT LAKE CITY -- CirTran Corporation (OTCBB:CIRT) said today that it has completed taping a TV infomercial with Evander Holyfield for the "The Real Deal Grill[TM]," a new electric indoor/outdoor cooking appliance it will manufacture and market carrying the name and endorsement of the former four-time former world heavyweight champion.
com website uses highlights from its 28-minute long-form Vibro Shape[TM] infomercial, a program designed to capture viewer attention and showcase the belt's leading edge technology features.
Avisana is gearing up for plans to buy advertising media for its Vibro Shape[TM] belt long-term TV infomercial to make test airings of its 28-minute Vibro Shape[TM] infomercial program.