infomercial

(redirected from Infomercials)
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infomercial

a half-hour or hour-long television commercial

in·fo·mer·cial

 (ĭn′fə-mûr′shəl)
n.
A relatively long commercial in the format of a television program.

infomercial

(ˌɪnfəˈmɜːʃəl)
n
(Marketing) a short film, usually for television, which advertises a product or service in an informative way
[C20: from info + (com)mercial]

in•fo•mer•cial

(ˌɪn foʊˈmɜr ʃəl)

n.
a program-length television commercial that is cast in a standard format so as to disguise the fact that it is an advertisement.
ThesaurusAntonymsRelated WordsSynonymsLegend:
Noun1.infomercial - a television commercial presented in the form of a short documentary
commercial, commercial message - a commercially sponsored ad on radio or television
Translations

infomercial

[ˈɪnfəʊmɜːʃl] Npublirreportaje m

infomercial

[ˌɪnfəʊˈmɜːrʃəl]
(US) n (for product)publi-information f; (for political candidate) émission où un candidat présente son programme électoral

infomercial

n als Informationssendung getarntes Werbevideo, → Infomercial nt
References in periodicals archive ?
So campy were the infomercials that Saturday Night Live's send-up-featuring Chris Farley, in drag, as Lori Davis--didn't have to exaggerate that much.
Summary: Since health and fitness is a new fad among the young, the TV infomercials target them
As a moviegoer with my husband every weekend, I write to call attention to two infomercials of the Movie and Television Review and Classification Board (MTRCB), which is shown before the main feature.
Senator Francis Escudero called on the Commission on Audit (COA) to check the sudden surge of infomercials of some government agencies.
According to FTC's complaint, advertisements on the defendants' websites touted "Inflammation Relief without a Prescription." The defendants' infomercials featuring celebrity endorser and former supermodel Cheryl Tiegs, marketed Nopalea as an "anti-inflammatory wellness drink" that relieves pain, reduces and relieves joint and muscle swelling, improves breathing and alleviates respiratory problems and relieves skin conditions.
Las Vegas, NV, May 21, 2014 --(PR.com)-- MCM Television, based in Las Vegas, Nevada, announced the launch of the first-ever Crowdfunding campaign for a Direct Response Television Infomercial. Featured on Indiegogo, this ground-breaking Crowdfunding campaign is raising funds for a new half-hour fitness infomercial to be launched by infomercial powerhouse Cannella Response Television; the world's largest broadcaster of half-hour DRTV Infomercials.
Since 2011, the pillow has been marketed through infomercials and print advertising.
This is the creation of Guthy-Renker, the world's leading direct-response marketer known for its signature infomercials with their telltale narratives and compelling stories.
eDiets.com, which recorded revenues of USD22m in the past 12 months currently uses print media and short-form infomercials for its marketing and customer acquisition purposes.
"We are shooting two new infomercials now, and we will be testing them in the fourth quarter for a potential retail rollout in the first quarter of 2010.
A few years ago, while rushing to catch my evening train home out of Manhattan, I had a chance encounter with Matthew Lesko, the hyperactive pitchman who made numerous infomercials promising to sell you the secrets of getting the government to send you money for free.