The visibility of First Ladies in their 'humanitarian' activities has led to what might be aptly described as "First Ladyism" which is a sub strand of femocracy.
Among other consequences "First Ladyism" has in some cases led to an increase in the number of female political activists which is a gradual though insignificant step of female invasion of hitherto male dominated spaces.
Although JACHABY/CERAC pass for apolitical associations of elite women and the First Lady of Cameroon, these have been highly publicly politicised, personalised and 'femocratised.' If First Ladyism is anything to go by as a form of imposed femocracy from above in Cameroon, then the activities of Chantal Biya are nothing but a continuation of the policies of the husband, President Paul Biya (Pokam 2006, 4).
Rather, she has used events as an opportunity to present a new style of independent First Ladyism
, to the country and perhaps even more importantly to the Washington elite.
106), but Felix's brusque reply rapidly puts these symbols of 'fine ladyism' into perspective: 'I heeded not the candle, sir.
261) of Transome Court is snapped, and 'fine ladyism' is decisively rejected in favour of Felix and a truer sense of superiority which in no way depends upon the surface marking of social status.
The aroma of rank and its emulation are at the heart of Rosamond's refinement and 'fine ladyism', and though condemned as merely 'finicking notions' by her brother Fred, they nevertheless constitute the foundations of her exacting standards of social acceptability and the fruits of her education: