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vb (tr)
to exceed in pullingto draw a larger audience than
Collins English Dictionary – Complete and Unabridged, 12th Edition 2014 © HarperCollins Publishers 1991, 1994, 1998, 2000, 2003, 2006, 2007, 2009, 2011, 2014



v.t. -drew, -drawn, -draw•ing.
1. to draw a gun, revolver, etc., from a holster, faster than (an opponent or competitor).
2. to prove a greater attraction than.
Random House Kernerman Webster's College Dictionary, © 2010 K Dictionaries Ltd. Copyright 2005, 1997, 1991 by Random House, Inc. All rights reserved.
References in periodicals archive ?
We know that hand-addressed envelopes outpull labeled envelopes and that labeled envelopes outpull window envelopes.
The animal was compact but muscular, and word spread quickly that no horse could outrun or outpull him.
(34) Presumably, were the wish that is in conflict with appetite somehow to become stronger, it would "outpull" appetite and motivate deliberation about the agent's good.
Two-page letters that are specific and informative usually outpull one-page letters filled with generalities.
One thing diesels could not do was outpull steam locomotives, and this caused ALCo executives to misjudge customer requirements.
They know that letters with postscripts almost invariably outpull letters without a PS, and little "lift notes" in the package boost response even more.
One of the most significant rules of all communication: Specifics outpull generalizations.
I've seen claims that two 8.5" x 11" pages will outpull (perhaps by 10 percent) the same four-page letter in an 11" x 17" format.
Historically, longer letters outpull shorter ones even though studies show that people don't read every word.
Some claim two separate sheets will outpull the 11" x 17" but I haven't really seen it.
Teaser copy envelopes almost always outpull the plain vanilla approach regardless of what publishers may think about the nature of their audience ("Executives are turned off by 'promotional envelopes'").
Even though people say they don't read long letters (or letters of any length), tests show that with certain audiences, longer letters outpull shorter letters ...