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Related to positioning: Product positioning


1. A place or location.
a. The right or appropriate place: The bands are in position for the parade's start.
b. A strategic area occupied by members of a force: The troops took up positions along the river.
a. The way in which something is placed: the position of the clock's hands.
b. The arrangement of body parts; posture: a standing position.
c. In ballet, any of the five arrangements of the arms and feet in which the legs are turned out from the pelvis.
4. An advantageous place or location: jockeys maneuvering for position.
5. A situation as it relates to the surrounding circumstances: in a position to bargain.
6. A point of view or attitude on a certain question: the mayor's position on taxes.
7. Social standing or status; rank.
8. A post of employment; a job.
a. Sports The area for which a particular player is responsible.
b. The arrangement of the pieces or cards at any particular time in a game such as chess, checkers, or bridge.
a. The act or process of positing.
b. A principle or proposition posited.
a. A commitment to buy or sell a given amount of securities or commodities.
b. The amount of securities or commodities held by a person, firm, or institution.
c. The ownership status of a person's or institution's investments.
tr.v. po·si·tioned, po·si·tion·ing, po·si·tions
1. To put in place or position.
2. To determine the position of; locate.

[Middle English posicioun, from Old French posicion, from Latin positiō, positiōn-, from positus, past participle of pōnere, to place; see apo- in Indo-European roots.]

po·si′tion·al adj.
po·si′tion·al·ly adv.
po·si′tion·er n.


(Commerce) the position held by a product brand in the opinion of consumers, in comparison with its competitors' brands
ThesaurusAntonymsRelated WordsSynonymsLegend:
Noun1.positioning - the act of putting something in a certain placepositioning - the act of putting something in a certain place
activity - any specific behavior; "they avoided all recreational activity"
stratification - the placing of seeds in damp sand or sawdust or peat moss in order to preserve them or promote germination
juxtaposition, collocation, apposition - the act of positioning close together (or side by side); "it is the result of the juxtaposition of contrasting colors"
interposition, intervention - the act or fact of interposing one thing between or among others
orientation - the act of orienting
planting - the act of fixing firmly in place; "he ordered the planting of policemen outside every doorway"
implantation - the act of planting or setting in the ground
repositioning - the act of placing in a new position
set - the act of putting something in position; "he gave a final set to his hat"
superposition - the placement of one thing on top of another
fingering - the placement of the fingers for playing different notes (or sequences of notes) on a musical instrument
superposition - (geometry) the placement of one object ideally in the position of another one in order to show that the two coincide
Adj.1.positioning - causing to fall into line or into positionpositioning - causing to fall into line or into position
orientating, orienting - positioning with respect to a reference system or determining your bearings physically or intellectually; "noticed the bee's momentary orienting pause before heading back to the hive"; "an orienting program for new employees"
References in periodicals archive ?
In Murnan's case, he was wooed to Agriliance's Inver Grove Heights, MN, offices just out of college to work on positioning AgriSource, the company's information management software, which provided local cooperatives with crop production and financial information, planning and technical agronomic support.
Pull the shoulders back slightly and sustain a "big chest" to assist with this appropriate back positioning.
While far from finished, the debate has served to promote new saddle designs, to stimulate interest in nontraditional cycles that alleviate much of the stress and to increase awareness of proper positioning while biking.
A poor interview can negate all other preparation and positioning that you have done.
A servo motor will also maintain some torque even in a static power situation; this gives it high positioning accuracy and allows it to hold its position even without the use of a friction brake.
eSound Positioning introduces an entirely new communication style over IP networks, as it adds directions to voice, enabling users to hear multiple people speaking from different directions.
Exercise marketers continue to add to the abundant variety of abdominal exercises by making small adjustments in body positioning - or inventing the "latest and greatest abdominal device ever sold on TV.
Field awareness involves player positioning, both offensively and defensively, and a visual map of the field.
The left leg's positioning will prepare the athlete to drive out of the back of the ring.
In particular, the positioning capability of the FONAR scanner permits the MRI operator, with the patient's cooperation, to position the patient in the actual position that engenders his/her symptoms, so that a picture can be taken of the patient's body part in the exact position that generates his/her symptoms.
Rosum Corporation, the leader in reliable indoor location technology for homeland security and public safety applications, together with Global Locate, a leading producer of Assisted-GPS chips and software, announced today the general availability of the Rosum TV+GPS Hybrid Positioning Module (HPM).