tie-in


Also found in: Thesaurus, Legal, Financial, Idioms, Encyclopedia, Wikipedia.
Related to tie-in: tie-in sales

tie-in

(tī′ĭn′)
n.
1. A connection or association: the tie-in between economic hardship and civil strife.
2.
a. A media product, such as a book, video game, or movie, that makes use of material presented in another, usually more well-known media product: a video game that was a tie-in to a popular movie.
b. An advertisement or promotional action connecting one brand or product with another or with a popular event.

tie′-in`



adj.
1. designating a sale in which the buyer, in order to get the item desired, must also purchase one or more other items.
2. pertaining to two or more products advertised or sold together.
n.
3. a marketing strategy or campaign in which related products are promoted or sold together: a book and movie tie-in.
4. an item in a tie-in sale or advertisement.
5. any direct or indirect link or relationship.
[1920–25]
ThesaurusAntonymsRelated WordsSynonymsLegend:
Noun1.tie-in - a fastener that serves to join or connect; "the walls are held together with metal links placed in the wet mortar during construction"
nosepiece, bridge - the link between two lenses; rests on the nose
fastening, holdfast, fastener, fixing - restraint that attaches to something or holds something in place

tie-in

noun
A logical or natural association between two or more things:
Informal: hookup.
Translations

tie-in

[ˈtaɪɪn] N (= link) → vinculación f, relación f
police are looking for a tie-in to connect the two casesla policía busca una vinculación or relación entre ambos casos
guides on cooking and gardening with a TV tie-inlibros de cocina y jardinería relacionados or vinculados con un programa de TV

tie-in

[ˈtaɪˌɪn] n (Comm) (link) → legame m
References in periodicals archive ?
Tenders are invited for the furnishing, installing, and testing of approx 2,100 lf of 12" pvc and/or 12" hdpe gravity interceptor sewer main replacements; 4~ concrete manholes; unclassified excavation; earthen and concrete check dams; stream crossings,sediment/erosion control procedures; rip-rap streambank stabilization; backfill, tie-ins of all lines entering existing manholes; handling wastewater flows for tie-in to existing gravity sewers and sewer manholes, working in close proximity with other utilities, testing, reconnections/tie-ins; sewer service reconnections; surface and property restoration; pavement restoration; and all other appurtenances.
Under this agreement, contractors will be responsible for delivering a number of offshore oil and gas producing platforms, tie-in platforms, pipelines, power cables, and all the related facilities, as required under the current master plan for Saudi Aramco's offshore fields.
com has posted a list of tie-in ideas for April news release topics.
A key problem with the traditional genre classification used by many commentators when discussing literature for youngsters is that television tie-in books as a body cannot be equated with a single theme or subject.
On the day before Thanksgiving, three new blockbuster films open - 'Timeline' based on Michael Crichton' s best seller, which is re-released in a new cover; Disney's 'The Haunted Mansion' which is based on a theme park ride and comes with a junior novelisation from Random House; and 'In America' an independent movie garnering rave reviews and awards, which comes with a book tie-in written by the director Jim Sheridan and his daughter.
Media tie-in work fills a (thankfully) separate section of the s.
The antitrust community also came to believe that a seller could not make a tie-in unless he had monopoly power in the market for the tying product, or at least that a tie-in could not harm competition if the seller lacked that monopoly power.
Mouse House's 10-year exclusive tie-in deal with McDonald's expires in 2006, and CEO Jim Skinner told the fast-food giant's annual shareholders' meeting, "We are looking forward to the opportunity to have flexibility around promotional activities and products.
69 per cent has a tie-in for two years and an arrangement fee of pounds 295.
Stolt is presently preparing to perform riser tie-ins at the existing Brazos Block 538 platform and will tie-in the pipeline at the Galveston Block A244 location following platform installation this month.
In fact, 2002 has to be considered one of the top movie tie-in years to date for the toy industry, with no less than a half-dozen movies expected to spur toy sales dramatically.
Ask Tricon Global Restaurants, whose much-hyped tie-in with the mother of all tie-ins, "Star Wars -- Episode I: The Phantom Menace," went unexpectedly awry.