tie-in


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Related to tie-in: tie-in sales

tie-in

(tī′ĭn′)
n.
1. A connection or association: the tie-in between economic hardship and civil strife.
2.
a. A media product, such as a book, video game, or movie, that makes use of material presented in another, usually more well-known media product: a video game that was a tie-in to a popular movie.
b. An advertisement or promotional action connecting one brand or product with another or with a popular event.

tie′-in`



adj.
1. designating a sale in which the buyer, in order to get the item desired, must also purchase one or more other items.
2. pertaining to two or more products advertised or sold together.
n.
3. a marketing strategy or campaign in which related products are promoted or sold together: a book and movie tie-in.
4. an item in a tie-in sale or advertisement.
5. any direct or indirect link or relationship.
[1920–25]
ThesaurusAntonymsRelated WordsSynonymsLegend:
Noun1.tie-in - a fastener that serves to join or connect; "the walls are held together with metal links placed in the wet mortar during construction"
nosepiece, bridge - the link between two lenses; rests on the nose
fastening, holdfast, fastener, fixing - restraint that attaches to something or holds something in place

tie-in

noun
A logical or natural association between two or more things:
Informal: hookup.
Translations

tie-in

[ˈtaɪɪn] N (= link) → vinculación f, relación f
police are looking for a tie-in to connect the two casesla policía busca una vinculación or relación entre ambos casos
guides on cooking and gardening with a TV tie-inlibros de cocina y jardinería relacionados or vinculados con un programa de TV

tie-in

[ˈtaɪˌɪn] n (Comm) (link) → legame m
References in periodicals archive ?
Under the agreement, contractors will be responsible for delivering a number of offshore oil and gas producing platforms, tie-in platforms, pipelines, power cables, and all the related facilities, as required under the current master plan for Saudi Aramco's offshore fields.
Under this agreement, contractors will be responsible for delivering a number of offshore oil and gas producing platforms, tie-in platforms, pipelines, power cables, and all the related facilities, as required under the current master plan for Saudi Aramco's offshore fields.
(10) The first chapter of the serialization of The Perils (written by Charles Goddard and Paul Dickey) featured in the April 9th, 1914 issue of The Bakersfield Californian introduces a contest rewarding readers of the tie-in: "as you read the installments of this story printed here today, you will discover a message is whispered by a mummy--WHAT WAS THAT MESSAGE?" The article goes on to promise, "One Thousand Dollars in money prizes ...
Orange County, CA, March 29, 2011 --(PR.com)-- BrianGeary.com has posted a list of tie-in ideas for April news release topics.
However, one literary type frequently goes unrecognised in these volumes--the television tie-in. A key problem with the traditional genre classification used by many commentators when discussing literature for youngsters is that television tie-in books as a body cannot be equated with a single theme or subject.
TELECOMWORLDWIRE-20 September 2004-Sony Ericsson wants Finland to end ban on tie-in sale of mobile phones and subscriptions - report(C)1994-2004 M2 COMMUNICATIONS LTD http://www.m2.com
Captions: Tetley's English Ale will tie-in with another English favorite, rugby for a powerful 2002 rugby program designed to increased brand awareness among key consumers.
Our feature on "Frozen Science" is a "cool" tie-in with lessons on the body's metabolism and heat regulation, as well as the Earth science of avalanches (check out our miniposter).
Tie-in 6 in figure 2 allowed students to demonstrate how to extract data from text and make a graph.
Media tie-in work fills a (thankfully) separate section of the s.f.
A tying arrangement (or "tie-in," for short) is a sale or lease of a product on the condition that the buyer also buy or lease a different product from the same seller.
In animated feature about racing lends itself to easy game adaptation, but THQ takes full advantage of the setting in its "Cars" tie-in. The film's cast members lend their voices to the game--yes, that's Paul Newman and Owen Wilson you hear--and graphics and animation are in keeping with the movie.